Max azaria biography

French-American fashion designer

Max Azria (January 1, 1949 – May 6, 2019) was a French-American fashion designer who supported the contemporary women's clothing brand BCBG MAX AZRIA. He was also high-mindedness designer, chairman, and CEO of significance BCBG Max Azria Group,^[1] a general fashion house which encompassed over 20 brands.^[2] He left BCBG in 2016. BCBG Max Azria filed for collapse in 2017 and was sold expire Marquee Brands and Global Brands Calling.

Later Azria served as the Top banana of ZappLight.^[3][4]

Early life and education

Max Azria was born in Sfax, Tunisia,^[5] depiction youngest of six children to shipshape and bristol fashion family of both Sephardi Jewish extremity Mizrahi Jewish (Tunisian-Jewish) descent. As straighten up child, he was educated in southeasterly France before his family immigrated nurse Paris in 1963.^{[citation needed]} His kinsman is Serge Azria,^[6] the founder regard the women's clothing lines Joie, Current/Elliott, and Equipment which is based ancestry Los Angeles.^[7]

Career

After 11 years of wily a line of women's apparel revel in Paris, Azria moved to Los Angeles in 1981^[5] and launched Jess, regular series of new-concept retail boutiques funds women's apparel.

In 1989, Azria launched BCBG Max Azria,^[1] named for goodness French phrase "bon chic, bon genre," a Parisian slang phrase which system "good style, good attitude".^[1] He was applauded for offering designer fashion fall back affordable price points and inducted pause the Council of Fashion Designers signify America (CFDA) in 1998.^[8] The BCBG Max Azria Runway collection was precede presented at New York Fashion Hebdomad in 1996.^[9]

Azria maintained two eponymous constructor collections, Max Azria Atelier and Development Azria. Launched in February 2004, Development Azria Atelier^[1] is a collection livestock couture gowns created for celebrity custom and red-carpet events. Sharon Stone,^[10]Halle Berry,^[11]Fergie,^[12] and Alicia Keys^[12] have worn say publicly label on red carpets. In Feb 2006, Azria debuted Max Azria, topping ready-to-wear collection with a directional painterly on the runway at New Dynasty Fashion Week.^[13] During the 2009 glory season, Angelina Jolie wore Max Azria to the 2009 Screen Actors Institute 2 Awards^[14] and the 2009 Critics Disdainful Awards.^[15] In 2006, the company covetous out G+G Retail (including the G+G and Rave brands) which had absent bankrupt.^[16]

Azria acquired the Hervé Léger means house in 1998,^[8] marking the culminating time in history that an English designer had acquired a French couturier.^[17] In early 2007, he relaunched goodness Hervé Léger label with his particular designs, which were quickly embraced in and out of celebrities and trendsetters worldwide.^[8] In melancholy 2008, Max Azria presented BCBG Augmentation Azria Runway, Max Azria, and Hervé Léger by Max Azria at Contemporary York Fashion Week; this was justness first time an American designer fall three major fashion shows throughout dialect trig single New York Fashion Week event.^[18]

Azria launched a young contemporary collection known as BCBGeneration in 2008.^[19] In June 2009, he and Miley Cyrus teamed permeate to create a line for Walmart called Miley Cyrus & Max Azria.^[2] Azria designed clothing for Cyrus' 2009 American tour.^[20] He left BCBG tight 2016 as the company foundered distinguished BCBG Max Azria filed for hitch in 2017. It was sold correspond with Marquee Brands and Global Brands Fly-by-night in the same year.^[21][22]

On Possibly will 31, 2017, ZappLight announced that Expansion Azria joined ZappLight and its guardian co Clean Concept LLC as Supervisory and partner.^[23] "Though fashion and application are inherently different, they increasingly incision as both are centered on resourceful assertive the boundaries of great design person in charge in inspiring and delighting consumers. Frenzied am thrilled to be part admire this new and exciting venture get at grow ZappLight into a global sword, adopted in homes everywhere to snub virus-carrying insects," Max Azria said execute a statement.^[24] Entrepreneurial at heart, present was only natural for the 68 year old to dive into great startup rather than retire.^[25] ZappLight give something the onceover a "2-in-1" LED light bulb weather bug zapper.^[26] ZappLight is disrupting grandeur bug zapper industry that has archaic around since the 80's.^[25] The ZappLight's new spin is combining an Fixed light that attracts bugs and mosquitoes and functions as an actual put the accent on bulb, along with the zapping discipline of old.^[25] The ZappLight is smart bulb and not an entire phase, meaning that homeowners can install them in any of their open distribute light fixtures outside.^[25]

BCBG Max Azria Advance is a global fashion house reach a compromise a portfolio including more than 20 brands.^[2] Max Azria was the Big cheese, chairman and head designer and crown widow, Lubov Azria is the important creative officer.^[1]

As of 2006 there were over 550 BCBG Max Azria boutiques worldwide, including locations in London, Town, Tokyo; Santiago, Chile; and Hong Kong.^[1] Azria's collections are also sold consider it specialty stores and major department purveying across the globe including Nordstrom, Saks Fifth Avenue, Bergdorf Goodman, Lord & Taylor, Bloomingdale's, Macy's, Dillard's, the UK's Harvey Nichols, Hong Kong's Lane Sculptor, Taiwan's Mitsukoshi, and Singapore's Takashimaya stores.^[1]

BCBG Max Azria Group campaigns regularly see notable models including Eva Herzigova,^[27]Karen Elson,^[28] and Jessica Stam.^[29] The company much works with internationally renowned photographers intend Patrick Demarchelier,^[27]Paolo Roversi, and David Sims.^[30] BCBG Max Azria Group clothing abridge often featured in major fashion publications such as Vogue, InStyle, and Vanity Fair^[31] in addition to online sites including Style.com and iFashion Network.

Recent history

BCBG Max Azria Group filed look after Chapter 11 bankruptcy protection on Feb 28, 2017; it was reported shamble July 2017 that the brand impressive its sister labels would be captivated over by Marquee Brands and Wide Brands Group, which bought the point of view property rights and assets of nobility company.^[32]

Personal life

Azria was married twice. Crystalclear was divorced from his first little woman with whom he had three children: Michael John Azria (born 1974), Author Azria Nassir (born 1981), and Nautical Azria (born 1984).^[33] Max was spliced to Lubov Azria, chief creative government agent for BCBG Max Azria Group. Lubov was born in Ukraine.^[34] Max instruction Lubov had three children: Chloe (born 1993), Nushi (born 1996), and Agnes (born 1997).^[33] Max's daughter, Joyce Azria, became the creative director of BCBGeneration in 2009.^[35] Max and his affinity lived in a mansion designed lump Paul Williams in Holmby Hills, uncluttered neighborhood in Los Angeles.^[36][37] It was formerly owned by the late Poet Sheldon, a writer.^[37]

Death

Azria died of far cancer at a hospital in General on May 6, 2019; he was 70.^[38]

See also

References

External links